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Paro

Paro is an AI-powered marketplace connecting businesses and accounting firms with highly vetted finance and accounting experts for on-demand, fractional, or full-time support, alongside offering intelligent practice management and AI agent solutions.

Chicago, IL, United States
Est.2015
FOCUS
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Solution Highlights

Products

Showcase the products and solutions offered by Paro
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Accounting & Bookkeeping Services

Provides on-demand outsourced bookkeeping and accounting services, including full charge bookkeeping, controller leadership, accounting services, and software implementation, to bring accuracy, integrity, and efficiency to financial operations.

Account Reconciliation

Financial Statement Creation

GAAP Compliance

Best for:Small Business Owners, Finance Leaders, Accountants

AI Agent: Financial Health Analysis Report

Provides a robust, AI-powered financial health analysis, offering a data-driven view of a company's financial health, peer benchmarking, and personalized recommendations for improving performance.

AI Financial Statement Analysis

Financial Health Score

Peer Benchmarking

Best for:Business Owners, Finance Leaders

Pricing

Free score, option to purchase comprehensive report (price not specified)

AI Agent: Tax Minimization Report

Combines AI analysis with expert CPA review to deliver tailored business tax minimization strategies, providing a personalized report with actionable steps within 48 hours.

AI Analysis

CPA Review

20+ Strategies Analyzed

Best for:Business Owners, Finance Leaders

Pricing

$2,500

AI Growth Platform (for CPA Firms)

A complete AI-powered practice management solution designed to give CPA firms a competitive advantage through intelligent automation, integrating team management, client delivery, project intelligence, and smart reporting.

Import Your Book

Client & Team Management

AI Project Intelligence

Best for:CPA Firm Partners, Firm Managers

Pricing

Starter: FREE, Professional: $399/month (annual), $449/month (monthly), Enterprise: $799/month (annual), $899/month (monthly)

Financial Planning & Analysis (FP&A) Services

Offers expert FP&A solutions to enhance predictability and strategic decision-making, covering budgeting & forecasting, business analysis, and data visualization to gain deeper insights into business performance.

Budgeting & Forecasting

Business Analysis

Data Visualization

Best for:Finance Leaders, Business Analysts, Executives

Fractional CFO & Strategic Advisory Services

Delivers part-time CFO and strategic advisory expertise to help businesses increase profitability, attain financing, navigate transitions, and refine business processes, growth strategies, and transaction advisory.

Fundraising Guidance

Growth Strategy

Business Process Consulting

Best for:CEO, Founder, Business Owners

Tax & Compliance Services

Provides professional tax services for businesses, including business tax preparation, internal audit & assurance, and tax advisory, to optimize tax strategy, minimize obligations, and ensure compliance with regulations.

Tax Preparation & Filing

Tax Planning

Internal Audit

Best for:Business Owners, CPAs, Finance Leaders

Technology & AI Consulting Services

Offers expert guidance, thoughtful roadmaps, and realistic approaches for integrating AI and other advanced technologies into firm operations to increase efficiency, data accuracy, and revenue through tech stack evaluations, AI assessments, data strategy, and AI data analytics.

Tech Stack Evaluation

AI Assessment

Data Strategy Consulting

Best for:CPA Firm Partners, IT Managers, CTOs

Performance

Tracking the performance of the solution based on what's most important to you
Wall, Smith, Bateman Inc.
Review

Wall, Smith, Bateman Inc.

Wall, Smith, Bateman Inc.

Great service from start to finish. Top-notch service from account reps and highly engaged professionals.

Feb 26, 2026
Self Reported
Rob Pasquesi
Review

Rob Pasquesi

Rob Pasquesi

Happy with the Paro team ensuring proper candidate fit and conducting monthly check-ins. Great team.

Feb 26, 2026
Self Reported
Shotah Burkhart
Review

Shotah Burkhart

Shotah Burkhart

PARO is the best in the business\! Best results and value of recruiting companies we've used. Great service.

Feb 26, 2026
Self Reported
Justin M
Review

Justin M

Justin M

Sarah went out of her way to ensure we found the best fractional CFO possible. Her extraordinary follow-up and patience made our fractional CFO search successful.

Feb 26, 2026
Self Reported
Kris Kahler
Review

Kris Kahler

Kris Kahler

Our Paro professional reconciled years of inaccurate books and created new procedures. Lester took time to explain findings and help us create new procedures.

Feb 26, 2026
Self Reported
Hasan Ali
Review

Hasan Ali

Hasan Ali

Paro has been a standout platform for me from the Expert perspective for the past 5 years. Easy platform, strong pipeline of vetted opportunities, responsive operations team, and the company invests in AI.

Feb 26, 2026
Self Reported
Ali Akhtar
Review

Ali Akhtar

Ali Akhtar

Diligent and very responsive partners. The Paro team cares deeply about customer experience.

Feb 26, 2026
Self Reported
Guruprakash Khalsa
Review

Guruprakash Khalsa

Guruprakash Khalsa

The Paro team stepped in to support our company at a critical time. 100% successful.

Feb 26, 2026
Self Reported
Marty Bates
Review

Marty Bates

Marty Bates

In July of 2022, our company found itself suddenly without a CFO. Within 48 hours Paro had found the perfect CFO for us along with a full accounting staff.

Feb 26, 2026
Self Reported
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Qualifications

Certifications, badges, customers, and features that qualify this solution

Badges

Performance across Human Cloud, as measured by company interest, kudos, and business case success.

Top 20
Top 20
Top Finance
Top Finance

Certifications

Enterprise requirements certified by Human Cloud or third party providers

HC Enterprise MSA
HC Enterprise MSA

Features

AI Matching
Audit-Ready Books
Compliance Management
Custom Workflows
Enterprise Grade
Expert Coaching
Fractional Experts
Intelligent Automation
On-Demand Access
Payroll Management
Practice Management
Real-time Insights
Referral Program
Seamless Integration
Secure Platform
Strategic Partnership
Vetted Talent

Focus Areas

Specialized areas the solution focuses on. The best solutions specialize in niches across skillsets, functions, industries, regions, and more.

Accounting
Finance

Category

General category of the solution.

Talent Platforms

About Paro

Paro is a marketplace and AI-driven growth platform that connects businesses and accounting firms with uniquely skilled finance and accounting experts. Established in 2015, the company aims to transform how work is done by bridging gaps between financial challenges and top-tier talent, leveraging cutting-edge technology with personal-touch expertise. Paro's platform empowers businesses to access on-demand finance professionals for various needs, from day-to-day accounting and bookkeeping to complex financial planning, fractional CFO services, tax compliance, and tech & AI consulting. For finance professionals, Paro offers tools and opportunities to build independent, flexible careers, providing access to exclusive clients and maximizing earning potential. The company is committed to fostering collaboration, driving sustainable success, and enabling both clients and experts to go beyond traditional limitations in a modern, remote-first workforce. Paro's rigorous vetting process ensures that only the top 2% of finance professionals are part of its network, ensuring quality and reliability for its clients, who range from startups and small businesses to mature companies and CPA firms.

Additional Details

Customer Regions
US
Talent Regions
US
Industries
Accounting Firms
B2B SaaS
Construction
Construction SaaS Startups
CPA Firms
Languages
en
Network Size
1,000+
Business Model & Pricing
Marketplace
Platform
Freelance-Network
Consulting
Staffing

Hourly or fixed rates for expert services; subscription tiers for AI Growth Platform (CPA firms); fixed price for AI agent reports.

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Human Cloud is a global workforce advisory firm that helps Fortune 500 companies future-proof their workforces through cloud-driven talent solutions. Led by CEO Matthew Mottola and Head of Enterprise Strategy Tony Buffum, the firm has been at the forefront of AI, talent platforms, and enterprise adoption since 2012.

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