Social Native
Social Native is an AI-driven creator marketing platform that enables brands to source, create, curate, and distribute authentic user-generated content and influencer content at scale across all marketing and ecommerce channels.
Social NativeSolution Highlights
Products
Content Activation
Distribution solution to showcase creator content across all marketing and commerce channels including shoppable galleries, paid media, retail syndication, and API integrations.
Shoppable Galleries
Social Commerce
Paid Media
Creator Discovery™
Conduct robust searches for creators and influencers with 20+ filters including content keywords, age, location, audience data, and demographic insights to find the best-fitting influencers.
Advanced Filtering
Audience Analysis
Demographic Data
Curation & Management
Eliminate 90% of manual processes with automated technology that handles time-consuming tasks including content curation, rights management, creator onboarding, and payments.
Strategic Curation
Rights Management
Automated Payments
Curation & Management
Automated platform that eliminates 90% of manual processes for UGC and influencer marketing management. Includes strategic curation, rights management, automated payments, and product catalog integration.
Rights Management
Strategic Curation
Automated Payments
Insights & Optimization
Get real-time data and actionable insights to measure and refine content strategy with conversion-focused metrics, performance analytics, and trend data.
Real-Time Analytics
Conversion Metrics
Performance Tracking
Insights & Optimization
Real-time analytics and performance tracking to measure content effectiveness, revenue impact, and campaign optimization with conversion-focused metrics.
Robust Analytics
Performance Tracking
Revenue Attribution
Pro Creators™
Network of professional photographers and videographers who transform existing content and create platform-optimized creative at scale with universal usage rights.
Professional Creators
Content Editing
Platform Optimization
Pro Creators™
Access professional photographers and videographers to recycle and refresh existing content, optimizing it for each marketing channel with fast turnaround and universal usage rights.
Professional Production
Creative Editing
Platform Optimization
Sourcing Engine
AI-powered platform to discover and recruit creators, influencers, and engaged consumers at scale. Features include creator discovery with 20+ filters, UGC collection from hashtags and mentions, and first-party creator database access.
AI Creator Discovery
Influencer Recruitment
UGC Collection
Performance
Generated 500+ Assets and Reached 11M+ Consumers with Local Influencer Campaign
Panera Bread
Panera Bread needed to generate buzz and raise awareness for its new delivery service across 27 new cities in the United States. The casual bakery-café restaurant chain wanted to create excitement in local markets while also developing creative assets that could be repurposed for national marketing activations. The brand sought an approach that would resonate authentically with consumers in diverse cities ranging from Phoenix and Austin to Las Vegas, Cleveland, and Milwaukee. Social Native deployed geo-targeting capabilities to activate local influencers with loyal followings within a 10-mile radius of each of the 27 new markets. These influencers created authentic content to promote the delivery option and generate excitement within their specific communities. The localized approach enabled Panera Bread to connect with audiences through trusted voices in each target city. The campaign generated over 500 authentic images and videos from local influencers. Panera Bread reached over 11 million potential consumers and achieved an average engagement rate of 4%. The brand successfully repurposed the library of content as paid advertisements, extending the value of the creator-generated assets beyond organic social media.
- 500+ authentic images and videos created
- 11 million+ potential consumers reached
- 4% average engagement rate
Qualifications
Customers
Badges
Performance across Human Cloud, as measured by company interest, kudos, and business case success.
Features
Category
General category of the solution.
About Social Native
Social Native is the unrivaled leader in AI-driven creator marketing, providing an end-to-end platform for user-generated content (UGC) and influencer marketing. The company's mission is to help businesses grow by empowering creators to do what they love, enabling brands to access the full-funnel value of authentic social content at every step of the consumer journey. Founded by David Shadpour and Eytan Elbaz, Social Native combines leading-edge AI and machine learning technology with creative crowdsourcing and business expertise to deliver unmatched value. The platform allows brands to source, create, curate, and distribute high-quality visual content at scale, eliminating 90% of manual processes through automation. Social Native serves over 1,500 brands globally across all major industries, from fashion and beauty to travel, retail, CPG, and beyond. The company has been recognized as an official marketing partner by Meta, TikTok, Pinterest, Snapchat, and Twitter, and was named Inc.'s 'Best in Business' for the Advertising category. With offices in Los Angeles, New York, Miami, Denver, London, and Córdoba, Social Native operates a diverse global creator community and has facilitated millions of creator activations and content streams for leading brands including Microsoft, Unilever, Zillow, LEGO, Adidas, and many others.
Additional Details
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